QR codes on vehicles and van wraps
A van is a billboard that parks outside the customer's neighbour's house. A QR code on the side or the back doors, scanned while the van is parked, can open your booking page, reviews or a quote form.
Codes on vehicles should be scanned from the pavement, never from another moving car. Size them for someone standing a few metres away, and choose a vinyl that survives car washes.
What to link from QR codes on vehicles
Book a tradesperson
Plumbers, electricians and cleaners can link the van to a booking or quote page.
Reviews and trust
A code that opens your reviews, which convinces neighbours watching the work.
Food trucks and mobile businesses
This week's locations and the menu, from the side of the truck.
Fleet information
A code on fleet vehicles that opens the 'how's my driving?' feedback form.
Which QR code to use
Static codes are free and need no account, but can't be changed after printing. Dynamic codes and hosted pages can be edited at any time, count every scan, and keep working on every plan, even if you cancel.
Business page
Opening hours, address with a map link, contact buttons and amenities.
Services, area covered, phone and email, with a contact button.
Build it in the dashboardFeedback and forms page
Star ratings, NPS and questions, with responses collected in your dashboard.
Quote requests or driver feedback, one form per vehicle if you want to tell them apart.
Build it in the dashboardDynamic code per vehicle
Compare which vans bring in enquiries, and repoint all of them when your website changes.
Create a dynamic codeHow big to print it
| Where people scan | Distance | Minimum code width |
|---|---|---|
| Rear doors, from the pavement | 2 m (7 ft) | 23.2 cm (9.1 in) |
| Side panel, across the street | 5 m (16 ft) | 58.0 cm (22.8 in) |
For a dynamic short link such as https://qrdx.dev/q/aB3dE5f at error correction Q, without the blank margin. Static Wi-Fi, vCard or long URL codes hold more data and need to be larger. Check yours with the print size calculator and the scan checker.
Placement tips
- Put codes on the rear doors and the kerb side, where people on foot can scan safely.
- From 2 m the code needs to be about 23 cm; from across the street, about 60 cm.
- Keep the code on a flat panel, away from door handles, seams and wheel arches.
- Use cast vinyl with a laminate so the code stays black through car washes and sunlight.
Call-to-action copy
A code with a reason to scan beside it gets more scans than a bare code. Lines to print next to yours:
- Need a plumber? Scan to book
- See what our customers say
- Scan for a free quote
- How's my driving?
QR codes on vehicles: FAQ
Where should a QR code go on a van?
On the rear doors and the kerb-side panel, at about chest height. Those are the places people stand near a parked van.
Is it safe to put QR codes on vehicles?
Yes, if they are meant to be scanned from the pavement while parked. Don't encourage scanning from other vehicles; the call to action can say 'when parked'.
How big should a QR code be on a van?
About 23 cm for people standing 2 m away, up to about 60 cm for people across the street. Bigger is better as long as it stays on a flat surface.